The organization has issued an emergency call for blood and platelet donors of all blood types.
And what better way to get people's attention than holding a blood drive.
At Grand Central Terminal in Manhattan Tuesday, plenty of folks rolled up their sleeves for the cause.
Blood donations were down in June and the first week of July.
The Red Cross is hoping by getting the word out, so donations will go up.
Donations typically slow down in the summer when regular donors go on vacation.
If you want to donate blood to the red cross, check out locations: